Gage Roads – Dry Dock Lager ‘Dangerous Debris’ Poster

Gage Roads was founded by Bill Hoedemaker, John Hoedemaker and Peter Nolin in 2002. The brewery is named after Gage Roads, an area near the Indian Ocean between Fremantle and Rottnest Island off the coast of Western Australia.

Gage Roads was listed on the ASX (stock code: GRB) in 2006 and remains Australia’s only remaining listed brewery. In 2009 Woolworths Limited acquired a 25 per cent share in the brewer for $2 million. The investment allowed Gage Roads to purchase a state-of-the-art 100 hectolitre brewhouse from German manufacturer Krones,  with its installation increasing capacity to 2.2 million cases per annum.

In 2015 the brewer executed a comprehensive refresh of its core craft beers, adding three new beers to its year-round lineup. The refresh proved to be extremely successful, with increased sales now making Gage Roads one of the largest craft brewers in Australia. In late 2016, Gage Roads bought-back Woolworths Limited 25 per cent stake, returning the company to independence.

Woolworths commissioned a beer from Gage roads called Dry Dock Lager and it was a clean, crisp, full strength Australian Lager. It was part of a advertising campaign titled ‘Dangerous Creatures, Dangerous Debris’ and was published in Australia in April, 2013.